What if I Told You Baking a Cake Could Be the Secret Ingredient to Scaling Your Online Business to 500K [ep. #179]
Hello lovely lady and welcome to Higher Self & I!
What if I told you baking a cake could be the secret ingredient to scaling your online business to 500K in 2024? Sounds too sweet to be true? Well, then you should tune into today's episode where I'm spilling the secrets of how taking intentional rest and aligned action can be the CEO move to scaling your online business to 500K this year! Join me as I share the story of a client who did exactly that, kicked the hustle mentality out of the window, and opened the door to multi-six-figure success.
I'll dive deep into the power of intentional rest and aligned action, and how changing your mindset about downtime can actually fuel your business growth. I'll share techniques from neuro-linguistic programming that will help you change the way you think about work and rest.
Plus, we'll tackle those sneaky subconscious beliefs that trick you into overworking. So if you're ready to say goodbye to the hustle and step into a world where rest equals success, this is the episode for you!
Topics covered on Scaling Your Online Business to 500K:
Can baking a cake really help you scale your online business to 500k?
The belief that "hard work equals success" actually hinders your business growth.
Why is rest so important, and how can it look different for each entrepreneur?
The importance of changing your language and thoughts around rest.
How can intentional rest help you scale your online business to 500k?
How to understand what you really need so you can avoid procrastination in your business?
Connect with Rebecca Haydon:
Related episodes you may enjoy:
Quote:
"When you are taking intentional action and intentional rest, magic happens." - Rebecca Haydon
Transcription: Our AI tried its best, but expect a few quirky typos in the transcript. Embrace the imperfections and enjoy the read!
[00:00:00] Welcome to The Higher Self and I your go-to podcast that will release you of your victim mindset and become your one-way ticket towards the mind blowing results you desire in your life and your business. I'm your host, Rebecca Haydon Mindset and business mentor ready to help. Let me help you unlock your mindset into gear and empower you to step into the person you always knew you were meant to be, a badass CEO who is here to claim her frickin millionaire life.
[00:00:34] Ready to find out what life could be like if you just did the thing? Let's go, baby!
[00:00:40] Hello, beautiful lady. Welcome back to Higher Self I. Now, what if I told you that baking a cake would be the thing that helped you scale to multi six figures and beyond in your online business in 2024? You're probably listening to me, or looking at me if you're watching on YouTube, thinking No, absolutely not.
[00:01:08] But let me tell you, because this is literally the reality of what will happen for one of my clients. Now, my client, one of my one to one clients, is a goddamn motherfucking queen. Powerhouse, so driven and tenacious. And when we started, she knew that she was ready to lead from the front. She knew what she wanted to hit in her business for the year.
[00:01:36] And She knew that, she knew that she was ready for it. She really was, she was. coming to me like, let's fucking go. However, all of this energy, all of this, like, powerhouse, tenacious, queen vibes, were bringing in the belief of, if I want to succeed, if I want a multi six figure business, if I want to make X amount of money this year, I'll have to work really, really, really hard.
[00:02:10] And she would pretend To rest. Yes, she would tell me that, Bec, I shut my computer down by 7pm. But let me ask you a little question, honey pie. When you close your computer at the moment, for the day, are you actually resting, or do you go tootle yourself down to your sofa, sit down, open Instagram back up, and reply to messages or reply to your clients, and then beat yourself up about not being further ahead?
[00:02:45] Because this was my client's idea of rest, and a deeper subconscious belief that she had, like I said, was scaling to half a million, or a million, or [00:03:00] multi six, seven, whatever you're scaling to, or wanting to scale to, can only be done If she was hustling every motherfucking hour, the only way that she could be successful was by doing more, always working, um, constantly, constantly doing, constantly doing, constantly doing.
[00:03:24] Because if she didn't work hard, and if she didn't constantly do, that would equal failure. And I see this so often. That actually, we don't allow ourselves, and look, I was there. I was frickin there. Rest? What's rest? I don't bloody know. Um, But, a lot of the time, when I'm looking at this with clients, we come to the conclusion that rest actually equals more success.
[00:04:02] And it's true. If we play in the realms of, like, the masculine versus the feminine energy, when you're constantly in the masculine, which I very heavily live from, and I will 100 percent say, and I did for quite a few years in my business, until I kind of brought the feminine in, the feminine energy in, the The allowance, the rest, the white space, the boundaries, like, all of that.
[00:04:28] When you're constantly in the Masculine, when you're constantly in the Do, it actually starts to come from a place that's not serving you. So she was doing, she was working hard. A lot of the time, she was working hard, clicking open tabs, changing to a different tab, starting one job, starting the next job.
[00:04:48] Oh, now I've got to do this. Oh, I should probably be doing this. Maybe I'll crack in a launch. Let me shove up a masterclass. That sort of doing, it was coming from this place of like, but if I don't do, I won't succeed. If I don't do, I won't get to where I want to be. Now, this is what I call unaligned action, because it's coming from a place that is unaligned.
[00:05:14] Now, we very, very much want to be taking action in our business. I am very much an action taker, and I very much Use that in my one to ones. My clients take action, and I want them to action take, but I want them to take action from a, an aligned space, try saying that again, an aligned space, because when you are taking intentional action and intentional rest, which I'm going to speak about, magic happens.
[00:05:49] And a lot of the time when we're in this, like, gotta hustle, gotta hustle, gotta work, gotta work, gotta do, gotta do, we're actually filling our time with things that actually aren't [00:06:00] moving the needle anyway. With things that we think that we need to be doing, with things that You know, like, filling out another bloody Canva graphic.
[00:06:08] I always used to see posts about that, but it's true. Like, you go into the do. You go into the, well, I've got to do more. And actually, when we look at it, the aligned action Which comes from being very, very clear on your strategy, very clear on your structure of your business, very clear with what you're working on from quarter to quarter, year to year, very clear on where you're heading.
[00:06:35] That aligned action means that when you actually follow through on that and when you actually do that and play from that, you end up with more time. And. A lot of people ask me, like, God, Bec, like, you must be working, like, you're, you're so busy, I don't want to bother you, you're so busy. I am intentionally working in my business, but I wouldn't say that I was quote unquote busy.
[00:07:04] I have a lot of free time. I have a lot of free time with Barney, I have a lot of free time with Jack, I have a lot of free time with my family and my friends. That's very important to me. And, Haven't I had to learn to have a lot of free time of rest during pregnancy? More rest than I would have had as a normal, non pregnant human.
[00:07:25] Um, and so, having this aligned action means that we've got this space to rest. Now, rest can look so different from person to person. It really can. And a lot of the time, what I see, and this happened This happens to many of my clients, is we come up with the equation that rest equals success. The more I fill my cup, the more I give myself time, the more I really tap into having time for myself, and that time could be working on the business rather than in it.
[00:08:05] That time could be Being creative, whatever that time looks like, it actually works better for them. They're more powerful showing up, they have more energy for clients, they have more energy for pushing the business where they want to go, they have more energy for going after their goals, and actually it's not coming with working more, it's coming from actually filling their cup up first.
[00:08:31] and When we're so programmed, which a lot of my clients are, because I have a lot of similarities with the clients that I attract, obviously, we have come from a space, we have come from a childhood that usually equates to working hard. We're probably have, you know, like my, my mom and dad, Never pushed me, but I worked really, really hard, performing arts wise, because I just [00:09:00] wanted it so much.
[00:09:02] And I literally look back and I'm like, could've worked harder. Obviously. Um, but, like, I was so trained to constantly be in the doing, I was so trained to do it. To be in the work, and I even now see it with my mom, you know, my mom has an in an incredible job, she loves her job, very, very high position, but she's constantly working, like I was round hers the other day, just sitting, chilling.
[00:09:28] And she was literally tootling around the living room with a laptop glued to her arm, and I was like, huh, I see where I get it from. But, like, I want to grow a business where I'm not in it all the time. Because yes, my business is my baby, but I'm growing another one, so I need to have space for my other one.
[00:09:49] And having that space, space, having that downtime, having that rest, is going to actually allow you, one, to connect with you more, to connect internally more, to connect with what that looks like, but also be able to show up better for the aligned action. And this is exactly what happened for me. It's exactly what happened.
[00:10:13] Now, resting looks very different for every single person, and I think as a high achiever, and I have spoke to my own mindset coach about this, and we've done work on this before, resting for me doesn't look like sitting down. Now, you might listen to this and go, oh, okay, that doesn't make sense. But resting for me is Now, that doesn't make any sense to you, that's okay, but the passion, I sound ridiculous, the passion and the love and the joy and the fulfilment that I get from cleaning fills my cup.
[00:10:57] It's an intentional rest. The same as going to the gym. Is an intentional rest for me. And it's a, it's a, it's a do, it's a, not a doing, it's a, a thing that's happening, like I suppose I am doing, where I'm not focusing on the business, I'm not focusing on what fucking content I wanna write, I'm not focusing on what I need to do next, I'm not focusing on clients, anything like that.
[00:11:19] Where I'm in my own bubble, in my own space, doing my own thing. And a lot of the time when we think about rest, we think about like, sitting down at a spa, which can be, that could be your rest, that could really be your rest destination for you. But actually for me, and the type of person that I am, Which is not a bad thing, and I've gone through this on several occasions, subconsciously, and looked at it with both me and my mindset coach.
[00:11:50] And we're really like, look, does it give you happiness? Does it bring you joy? How do you feel after it? I feel freaking great. [00:12:00] I feel rested. I feel calm. I feel connected. I feel really happy. I feel in such a cra an incredible state. And there's a lot of things that do that for me that's outside the business.
[00:12:12] So actually, how much time am I giving to that? How much time am I being in that? And it's about finding your being, your, the kind of feminine, whether it's, is it dancing, Is it singing? Is it, what's allowing you to connect to you? And really bringing that in too, and like I said, it doesn't have to be sit in and binging Netflix, which it could be for you, but that doesn't give me enjoyment.
[00:12:42] I actually then go on my phone and start thinking about something else, but like, Those things that you do in your day that have nothing to do with your business, that when you're doing them, you're like, where did I even put my phone? Do I have a business? You know, having that break, having that stopgap, and baking a cake was one of the things that my client was like, oh my god, that gives me it.
[00:13:07] Lo and behold, to tell you in with a little secret, she signed a client as she was baking said cake. I say no more, I rest my case. So, there was a couple of things that we did together, and this was literally within an hour session within my one to one container with her. Yes, I move quickly, we can move shit fast.
[00:13:29] What we did first of all, is we actually shifted her language and belief around resting. And I see this so much, it's like, well, I can rest today because I posted stories. I can rest today because I sold. I can rest today because I did everything on my list, or I didn't do everything on my list. And basically, what was happening is she was Justifying the rest.
[00:13:55] She was justifying not working in her business. And what this was doing, this, this was instilling kind of an identity, where every time she rested, she had to tell the reasons why. Like, her boyfriend would come in and she'd be like, I'm sitting here because I've done all of this today. Like, the justification would fly in.
[00:14:17] And, She had that story with rest that she couldn't rest unless she justified. So, the first thing that we did, and if this is happening to you, is start becoming aware of your language. Language is so important. It's such a huge part of neuro linguistic programming that I do within my containers. Because the way that your language, both language in your head, how you speak to yourself, and the language that you say out loud, can have such a massive impact on your identity, on your beliefs, on your behaviours.
[00:14:53] So, actually, we shifted that to, uh, I choose to rest. Full stop. [00:15:00] No justification. No. But no because no this, no showing the list. I choose to rest. I choose to bake the cake. And knowing and believing, and this was a bit of deep timeline therapy work that we did together, is having them really changing that belief around.
[00:15:22] Working harder is going to make me more successful. And I have a lot of clients that change their language around that, of like, working intentionally is going to get me to where I want to go. Working intentionally is going to allow me to hit my goals. Resting intentionally is going to help me get my goals, achieve my goals.
[00:15:43] So just be very careful of the language that you're using around stepping away from your business, allow, around giving yourself the space and time, whatever that looks like for you, it looks very different. for each client that I work with, but really watch the language that you're using around the rest.
[00:16:02] I choose to, I decide to. That comes from that powerful place where you're like, well yes, this is something that I'm stepping into, this is something I choose, this is something I decide. And then we really looked at what was going on from a parts perspective. So first of all, we changed the belief in the language.
[00:16:25] And then how she shows up to that, and what she's gonna do in the intentional rest. But the second thing we did was, and this is something I see time and time again with clients, is when we don't rest, when we're just in the push, when we're in the do do do, the go go go, we actually start, your body and your subconscious will start to make you rest instead.
[00:16:53] And It will make you ill, make you get ill, make you lose your voice, it will make you procrastinate, it will do things that intentionally put rest into your life without you having to do it. You know when you hear people go like, I should have done it, my body fucking forced me to do it. That's your subconscious.
[00:17:16] It's like, well if you're not gonna stop, I'm gonna fucking make you stop. And actually a lot of the time with procrastination, I spoke about this with Jen in our podcast together of the work that we did around her procrastination. One of my most listened to podcast episodes with a client. I'll tag that one in if you haven't listened before.
[00:17:33] But a lot of the time, like, your body will take you into these things to stop you from doing. And with this particular client that I'm talking about within this podcast, her, her mind, her subconscious was taking her into victim, and this is something that I did, because for me, resting and victim were so closely linked [00:18:00] that I didn't want to rest because that's when victim would come in.
[00:18:03] Like, if I rest, I was like, ooh, feel sorry for me because I'm resting. Like, it was just a constant pattern that I had. And actually, we started to see this pattern come about where, when she was really tired, when she was really over consumed, when she was really, uh, Overwhelmed in the business, her subconscious would take her into her victim part, but that victim part just needed something, and that's the reason why it was coming up.
[00:18:33] She needed something in that moment, so actually, what we put in place, again with the equation and kind of doing a lot of parts work with her, is we saw and we found out that when she was going into that, she needed something inside. We worked out what she needed, and then we worked out how she could get it from a healthier perspective.
[00:19:00] How she could get it from a place from herself. So actually, whenever she was feeling overworked, or was feeling tired, was feeling fatigued, over consumed, overwhelmed, she can now stop and go, Wait, hang on. What do I need? Which meant that she would rest, because that's usually what she needed anyway, and also wouldn't go into victim.
[00:19:27] Such a powerful, powerful technique that I do in my one to one container. It blows my mind every time, and it changes Changes worlds for my clients because they're so used to doing a certain thing. For example, for me, victim was attention. I was so used to doing that to get attention, that I would constantly do that.
[00:19:47] Rather instead going, okay, what do I actually need? Okay, I need love right now. Cool, how can I give myself more love? And, um, I gave her the example of when I used to work a lot with, um, weight loss. So when I first started my business, my whole business was, my niche was literally hypnotherapy for weight loss.
[00:20:06] That's all I did. That's all who I worked with. And a lot of the time when my clients would go and snack at 2 p. m., 3 p. m., this, it was never because they were hungry. It was always because they thought that the food was going to give them something, and I used to ask them to ask themselves, What are you craving?
[00:20:30] What do you actually need right now? Because nine times out of ten, it wasn't the snack. It wasn't that, the same with this client, it wasn't the victim that she needed, like it wasn't that that she needed, she actually needed something else. And the victim took her that because she thought that that's, she was, the victim thought she was gonna get that when she's in that.
[00:20:53] But actually if we can have a look and have that stopgap with ourself, day to day, hour to hour, minute by minute, if you need it, where you [00:21:00] go, Something's going on. A part has just come in that is not me. I'm not in self anymore. I'm not in calm, curious, confident, capable. I'm not in the C's. What does it need?
[00:21:15] What do I need? And a lot of the time, and this happened with Jen, she would procrastinate because her body needed the rest. So how about we give her body the rest so she didn't even have to procrastinate anymore? She got 10 times the amount of stuff done than she used to because of that switch, because of that part switch, because of the permission, because of the language.
[00:21:38] So, you get to actively choose to rest and bake a cake while still building a multi six figure business, and that comes from intentional Work, intentional doing, and intentional being, intentional rest. And as your mentor, this is exactly what I can help you with. So you can hit those record breaking months that you are craving to hit.
[00:22:06] So if you're ready. to step into that if you're ready to unlock your wealthiest version of you, where you get to have both the intentional doing and the intentional being, you know where I am, one to one applications are in the show notes, and I will see you on the next podcast episode. Bye!
[00:22:24] Your love and support means the absolute world to me with this podcast. So if you have enjoyed the episode today, Please make sure that you are sharing or reviewing or even rating the podcast because it allows me to get into more ear holes. Now if we're not connected on Instagram, head over and add me at underscore Rebecca Haydon underscore.
[00:22:50] Come and say hello. I'd love to see you there and I will see you on the next episode.
More about Higher Self & I:
Higher Self & I is the podcast for ambitious female entrepreneurs who are ready to achieve and sustain mind-blowing results in their biz. It’s a show that will release you of your victim mindset and give you complete freedom and energy to jump into the self you always knew you could be. Each week, Rebecca Haydon will help you lock your mindset into gear and empower you to step into the person you always knew you were meant to be – a bad-ass CEO who is here to claim her freaking millionaire life!